Category Archives: Business Building

If You Want to UpLevel Your Business, You’re Going to Need a Strategy

Moving up to next level

While many small businesses seem to be perpetually in survival mode, others are ready to move up to the next level. Even with this economy. I’m currently working with the owners of two businesses who are in this situation, although their circumstances are very different. One has been surprised by the growing number of orders,…

The Day I Refused to Guarantee Results!

Satisfaction Guaranteed Sticker

“If I hire you as my business coach, will you guarantee to make me a millionaire?” was the eager question. Oh dear, my heart sank as I thought about how best to answer. You see – Coaching is not a quick fix Unfortunately some business owners leave things until they become desperate before looking for…

The 5 Business Mistakes You May Not Know You’re Making

Avoiding potholes in business

I have yet to meet a business owner who doesn’t admit to making at least one or two mistakes at some point over the years, and I’m certainly no exception! Being an entrepreneur or simply trying to keep up with the everyday running of a small business can be full of potential potholes to swerve…

Could Consistency Be More Important to Business Success Than Innovation?

Innovate

I wonder … could we be in danger of innovating so often in our businesses that customers turn their backs on us because they’re confused? The other day I was listening to the recording of an excellent talk given by David Meerman Scott at The NAMM Show (Jan 2012) Contained in the many gems of…

Why You Need to Treat Your Email List Subscribers Like VIPs

Email List VIP

Often when I speak with fellow coaches and owners of small businesses, they aren’t aware that they should treat their most important business asset – their email list subscribers – as VIPs, or indeed why they need to. I was catching up with a fellow coach a while back, who was looking to start marketing…

Watch Out for Signs your Business may be Stuck in the Past

Out of date

During a long drive the other day, I listened to an inspiring recorded interview with a very successful and respected small business expert. Once home again I eagerly visited his website, hoping to find more nuggets. Sure enough, all the published books were prominently displayed, together with links to forthcoming training courses, but otherwise the…