Category Archives: Social Media

Social Networking – Great Marketing Tool or Complete Waste of Time?

Social Networking Strategy

Social Networking is a great way to connect with people without leaving the comfort of your office. But if you don’t have a clear strategy to follow, it’s very easy to spend a great deal of time for little or no return. In today’s post I’ll go through how to design a social networking strategy…

Social Media is Changing Who Our Customers Are

When I was growing up, married women still tended to defer to their husbands for major household purchases (or at least they pretended to).  I can even remember applying for a bank loan to buy my first car and being asked if my husband should sign the form (innocently I replied “Why? it’s going to…